
01. THE SWEET CRISIS
The world consumes more honey than bees actually produce! In fact, honey is the 3rd most adulterated product on earth (after milk & olive oil). With high fructose corn syrup and other additives, over 75% honey is deceptive- adulterated, or mislabeled. (Link to the investigation). Antibiotics, pesticides and other additives pose significant health hazards!

02. BEHIND THE HIVES
Small-scale beekeepers are fragmented in deep rural/tribal pockets, un/under-trained to follow scientific beekeeping. 99%+ use poorly-made beeboxes (which irritate bees, reduce colony strength, cause heavy-metal contamination in honey) and extract unsealed, unripened, watery nectar from the brood chambers (killing larvae and eggs). Mass bottlers of honey, procure, blend and pasteurize (heat above 60°C, releasing the toxic HMF) it to bring it to the golden, crystal clear form that contains no real goodness of honey!

03. HONEY ECONOMICS
Indian Honey is often known to the world as single-grade, blended and undifferentiated. Market forces permit small-scale beekeepers to fetch paltry sums from buyers (big and small), who then process and heat the unripened liquid to produce the homogenized versions we see on store shelves. In India, the harvest cycles and the yield per hive in a season remains among the lowest, traceability is lacking, and the quality of honey falls short of the desired standards. This disincentivizes beekeeping!

Empowering Beekeepers
The challenges faced by our small-scale beekeepers result in making beekeeping unviable! Lack of viability, unsustainable agricultural practices, pesticide poisoning and habitat loss are leading to decline in bee population. This has far-reaching consequences that extend to our food security and survival on the planet.


Reimagining Beekeeping with Technology, Trust & Traceability
Our vertically-integrated value-chain model instills scientific and ethical beekeeping practices, maximizes hive productivity, narrows information asymmetry, reduces the gender divide (by unlocking beekeeping as a low-barrier economic activity), enhances crop yields through bee-managed pollination, mitigates climate change, and benefits the overall health of bees and ecosystems.

Our Solution-Stack
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Ethical & Scientific Beekeeping
We promote ethical, bee-friendly practices through hands-on training and field support. Small landholder farmers, particularly women, are taught sustainable hive management, cruelty-free and ethical harvesting.
Our cluster-based model builds local ecosystems of learning, service delivery, and market access. Each cluster is supported by BeeMitras- our trained on-ground community cadre who ensure continuous handholding, diagnostics, health tracking, and yield optimization.
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BEEKIND App: Smart, Vernacular, Inclusive
BEEKIND platform helps beekeepers make better decisions, improve yields, and avoid losses. Key features include
- AI-powered hive health and productivity guidance
- Smart decision support for diagnosis, scheduling, and pollination calendars
- Stage-specific audio-visual learning content in regional languages
- Vernacular speech-based instant advisory and troubleshooting
- Real-time hive monitoring, expert and peer connects and more!
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Precision-Engineered Beehives
We precision-fabricate high-quality beehives using Southern Yellow Pine, a strong and durable wood that is kiln-dried and heat-treated to ensure longevity and durability.
Each hive is coated with double-boiled linseed oil for natural protection against weather, free from chemical paints and VOCs to keep bees safe and healthy and built without iron nails or wires to avoid rust.
These beehives provide optimal insulation, airflow, and durability, giving both bees and beekeepers the ideal environment to thrive.
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HUMBLE BEE: From Hive to Heart
HUMBLE BEE is our flagship brand connecting ethical beekeepers to conscious consumers. We bring to market 100% traceable, ethically harvested honey and hive products that are as real as the hands that harvest them.
Every drop of HUMBLE BEE honey reflects our commitment to clean sourcing at fair prices, rural prosperity, and climate-conscious food systems. With HUMBLE BEE, we are scaling trust, sustaining livelihoods, and restoring integrity to the honey value chain.



Beyond Sweetness: A Commitment to Ethics, Empowerment and Ecosystem
Humble Bee Honey represents more than just sweetness—it symbolizes our unwavering dedication to ethical practices, empowering beekeepers and sustaining the ecosystem.



